
NEW! Exclusive Drip Mail Campaign
New, exclusive drip-mail campaign! First Annuity has been testing a new drip-mail campaign and results are coming in better than anticipated! Here's how it works: If you're familiar with direct mail leads, you understand the key - getting prospects to respond! Typically, respondents are always the same 2-4% of the recipients, right? What if we could tweak the mailings in such a way to invoke a higher response? That's exactly what we've done and response is better than we anticipated!
This is a turn-key, 3-point drip campaign and we do everything for you! We start by sending out our exclusive lead piece to the zip codes of your choosing. Respondents to the mailer then receive a follow up, carefully crafted, custom letter with your picture, signature, bio and an actual 1st class stamp. Also included is the informational pamphlet initially requested from the first mailer along with an actual copy of their request to refresh their memory. Experts say it takes 7 touches to get the sale. By the time you, or your appointment setter (for more information on pre-set appointments, go to the Pre-Set Appointments tab) calls to arrange a time for your first client 'visit', you'll have 'touched them' 4 times!





